Voice

Business VOIP

A professional phone system: clear audio, full call control, and lower cost than a traditional PBX.

IP desk phone and call-center headset

Innovia VOIP handles internal and external calls, team extensions, cloud administration, and apps on desk phones, computers, and mobiles. One number follows the employee.

Call forwarding, recording, conferencing, and voicemail are included. Security is built in, and calls can be logged automatically in CRM and ERP.

Implementation

How we implement a business VOIP system

A complete delivery: assess the current phone system, design the new one, install it in the cloud or on-site, connect CRM, train the team, and stay after go-live.

  1. 01

    Assess

    We document the current numbering plan, trunks, extensions, branches, remote users, and the CRM your team actually opens. If Cisco or Avaya still routes well, it can stay as a gateway.

  2. 02

    Design

    We agree extensions, IVR, hunt groups, recording, voicemail, conference, and failover. IP phones, headsets, and gateways are specified against that design.

  3. 03

    Prepare

    SIP trunks, LAN quality of service, and device provisioning are set before cutover. Staff keep their numbers. Remote users get the same extension on desktop and mobile.

  4. 04

    Install and cut over

    The core is installed in the cloud or on-premise. Devices are provisioned. Cutover runs in an agreed window, with a fallback plan if needed.

  5. 05

    Connect CRM and ERP

    An inbound call can open the customer record. Completed calls and recordings write back to the file. Finance can use the same customer identity.

  6. 06

    Train and support

    Administrators are trained first, then users. You receive a short operating guide. Support stays available 24/7 on 01288883842 and 01005714160.

What the project covers

  • Numbering and IVR

    Company numbers, extensions, auto-attendant, and hunt groups.

  • Internal and external calls

    One system for the office, home, and travelling staff.

  • Devices

    IP phones, headsets, and gateways matched to the software.

  • Existing PBX

    Keep a working Cisco or Avaya system as a gateway instead of replacing it by default.

  • Recording and voicemail

    Call history, professional voicemail, and conference.

  • CRM and ERP

    Screen-pop and call logging where the integration is agreed.

  • Cloud or on-premise

    The core is hosted to match your IT and compliance needs.

  • After go-live

    Admin access, an operating guide, and 24/7 specialist support.

What you have after go-live

  • A live numbering plan and provisioned devices
  • Admin access to add and manage users
  • Call history and the agreed recording policy
  • CRM / ERP link where specified
  • Named support numbers, available 24/7

CRM integration

How voice and channels connect to CRM

The person on the line is the record on the screen. Calls, chats, and SMS are stored on one customer file — in Innovia CRM, Mini-CRM, Vtiger, or the system you already run.

  1. 01

    Identify the CRM

    We start from the system your team already opens: Innovia CRM, Mini-CRM, Vtiger, or another platform. We do not invent a second customer file.

  2. 02

    Map the customer

    Phone number, WhatsApp ID, and email resolve to one customer identity. Repeat contacts open the same record, not a duplicate.

  3. 03

    Screen-pop

    An inbound call or chat can open the file before the agent answers — name, last ticket, and open deals in the same view.

  4. 04

    Write-back

    When the conversation ends, duration, outcome, notes, and recording (where agreed) are saved on the activity timeline.

  5. 05

    Follow-up

    Missed calls, abandoned chats, surveys, and campaign results can create a task or ticket instead of disappearing.

  6. 06

    Reports

    Conversation volume sits next to sales and service KPIs. Managers see the call and the deal in one place.

What can be linked

  • VOIP

    Internal and external calls logged on the customer file, with click-to-call from the record.

  • Innovatel

    Agent desktop beside CRM. Queue, recording, and wrap-up write back automatically.

  • Unified inbox

    WhatsApp, Facebook, Instagram, Telegram, and SMS threads stored on the same customer.

  • Campaigns and surveys

    Outbound results and survey answers land as data on the record, not in a spreadsheet.

  • SMS Sender

    Promotions, alerts, and OTP events attached to the contact.

  • ERP

    The invoice and the customer who just hung up share the same identity.

  • Innovia CRM / Mini-CRM

    Native link — pipeline, 360° file, and service in the same house as the call.

  • Vtiger and others

    Where the team already lives in Vtiger or a similar CRM, we bind to that screen.

What you have after the link is live

  • One customer identity across phone, chat, and SMS
  • Screen-pop on inbound where agreed
  • Call and chat history on the timeline
  • Recordings stored against the activity, where policy allows
  • Tasks from missed contacts instead of lost leads

Data integration

How the database stays one customer across systems

Voice, inbox, CRM, and ERP share a designed data model. The customer is stored once and reused — not copied into three spreadsheets and reconciled on Friday.

  1. 01

    Name the source of truth

    We agree which system owns each record: CRM for the customer, ERP for invoices and stock, Innovatel for the call, HR for the employee. Other systems read that master; they do not invent a second copy.

  2. 02

    Design the keys

    Customer id, phone, WhatsApp id, email, tax number, SKU, and employee id are mapped so a repeat contact opens the same file — including after an Excel import.

  3. 03

    Connect the stores

    Where products share a platform, they write to the same database. Where a system is already in place (Vtiger or another CRM), we integrate through an API or a scheduled sync — not a manual export.

  4. 04

    Import and de-duplicate

    Existing lists are cleaned against phone and email before go-live. Duplicates are merged so reports and screen-pop stay trustworthy.

  5. 05

    Permissions and retention

    Who can read, edit, and export is set by role. Call recordings and chat history follow the retention policy you approve — not an open folder on a shared drive.

  6. 06

    Operate

    Backups, monitoring, and a named path when a record fails to sync. Reports read from the live model, not from a weekly dump.

What the data integration covers

  • Customer master

    One record used by the call, the inbox, the invoice, and the campaign.

  • Call metadata

    Number, agent, duration, outcome, and a link to the recording — stored against the customer.

  • Omnichannel threads

    WhatsApp, Facebook, Instagram, Telegram, and SMS under the same id.

  • Sales and service

    Pipeline, tickets, and activities on the 360° file.

  • ERP documents

    Invoices, stock, and payments referencing the same customer and SKU.

  • HR

    Employee and shift data that the contact-center roster can read.

  • Import / export

    Controlled load from Excel or a legacy CRM, and exports limited by role.

  • Security

    Access by role, audit of sensitive exports, backup and retention as agreed.

What you have after data integration is live

  • A documented source of truth for customer, invoice, call, and employee
  • Mapped keys so phone and WhatsApp open the same file
  • API or shared-store connection — not a weekly spreadsheet
  • De-duplicated import of existing lists
  • Role-based access, retention, and backup

Sync protocols

How records move — live events, scheduled jobs, and conflict rules

Not every field should sync the same way. Calls and chats write as they happen. Invoices and stock follow the ERP master. Third-party CRMs are updated through an API with retries — not a Friday spreadsheet.

  1. 01

    Classify the traffic

    Each field is labelled live, near-live, or scheduled. A screen-pop cannot wait for a nightly job. A chart of accounts does not need to move on every keystroke.

  2. 02

    Live events

    Inbound ring, hang-up, wrap-up, a new WhatsApp message, and SMS delivery can fire an event into CRM in the same session. Shared Innovia products write in the same transaction. External systems receive a signed HTTPS webhook or an API call.

  3. 03

    Scheduled sync

    Vtiger or another existing CRM, ERP balances, and report aggregates run on an agreed cadence — typically minutes or nightly — with a watermark so the same row is not sent twice.

  4. 04

    Conflict rules

    CRM wins the customer name and phone. ERP wins invoice amount, tax, and stock. Innovatel wins call duration and recording link. A silent overwrite of a posted invoice is not allowed.

  5. 05

    Identity and retries

    Every payload carries a stable id (call, message, invoice, contact). Failed deliveries retry with a log. Operators can see the last success and the last error without opening a vendor ticket.

  6. 06

    Secure path

    HTTPS only. Credentials stored on the server, not in a desktop file. Exports and bulk pulls are limited by role. Recording files are referenced, not copied into CRM as unmanaged attachments.

What each protocol is used for

  • CTI events

    Ring, answer, hang-up — screen-pop and write-back in the same call.

  • Webhooks

    Signed HTTPS callbacks to CRM, OTP, or the website when an event completes.

  • REST API

    Create or update a contact, ticket, or invoice from another system, using the agreed keys.

  • Shared database

    Innovia products on the same platform write one row; there is nothing to ‘sync’.

  • Scheduled jobs

    Balances, de-duplication, and third-party CRM poll — with a watermark and a retry log.

  • SMS status

    Delivery receipts pulled or pushed onto the contact timeline.

  • File import

    First load and exceptional catch-up only — not the daily path.

  • Conflict policy

    A written rule per field: who wins, and what is never overwritten.

What you have after sync is in production

  • A field map: live, near-live, or scheduled
  • Event write-back for calls and chats in the same session
  • API or webhook to the CRM you already run, with retries
  • Conflict rules so finance documents are not silently changed
  • An operator log of last success and last error

What it includes

  • 01

    HD Voice

    Clear audio as standard, not an extra package.

  • 02

    Anywhere

    Desk, home, or travel — the company number stays the same.

  • 03

    Call control

    Forward, hold, conference, and voicemail from one system.

  • 04

    Cloud admin

    Add users and manage extensions without extra hardware for every seat.

  • 05

    Every device

    IP phones, headsets, desktops, and mobiles on one platform.

  • 06

    Integrations

    The call is logged in CRM and ERP. Support is available on our published numbers.

  • HD voice with stable, clear calls
  • Work from the office, home, or while travelling
  • Forwarding, recording, and full call history
  • Protection for conversations and data
  • Integration with CRM, ERP, and other systems
  • 24/7 specialist support

Innovate your communication

Book a free consultation

Tell us what you already run — VOIP, contact center, channels, or CRM — and we will map the next step.